HOW TO DEAL WITH UPSET CUSTOMERS ON SOCIAL MEDIA
THE SCIENCE OF WADING THROUGH ‘GBAS GBOS’
Ade Richards
July 1, 2021
Blog
NIGERIA TWITTER BAN – HERE’S WHAT TO DO
We understand that speaking to your audience means so much to you, it means even much more to us. Here are some quick tips just
RAGE Admin
June 8, 2021
The Mind of an African Consumer
“Many strategies that have worked elsewhere have failed dismally in Africa because business owners have failed to recognize that Africa has a very different landscape
OLAYEMI OLAMIJU
May 23, 2021
Strategies to Drive Consumer Action on ADs
It is no longer news that advertising (marketing) is one key way to gain customers’ attention however, many businesses still are not getting their Ads right.
Tolu Oyewole
April 30, 2021
MARKETING INSIGHTS AND TRENDS THAT WILL SHAPE 2021
Unexpected. Unprecedented. Unpredictable. 2020 was the year a virus & many other events tore through the core of our being and businesses, assailed our health
OLAYEMI OLAMIJU
January 28, 2021
Designing for Marketing: Using Creativity and Problem Solving
Design in itself must be done strategically, not something that is solely based on aesthetics or the expertise in the use of design tools and software. It is a form of creative problem-solving.
Joshua Theophilus
December 15, 2020
5 OVERLOOKED CONTENT MARKETING STRATEGIES THAT’LL INCREASE REVENUE FOR YOUR BUSINESS
People want high-quality, useful, relevant, and engaging content about things that matter to them and as a business owner, you need to stop interrupting what people are interested in and start being what people are interested in.
Temitope Babaoye
December 2, 2020
What Does A Product Manager Do?
Engineers build the product, Designers handle aesthetics and user experience, Marketing makes sure customers know about the product, Sales get potential customers to open their wallets to buy the product. What more does a company need? Where does a product manager fit into that mix?
Damilola Roberts
November 23, 2020
Positioning Your Brand to Win the Hearts of Consumers this Christmas
2020 has left us with all sorts of feelings/emotions, but the upcoming holiday season presents an opportunity to win the hearts of existing and new consumers.
Pelumi Fadairo
November 10, 2020