Case study
Daimond
Shine
Daimond
About Diamond Shine
Diamond
Shine
Diamond Shine is a cleaning company incorporated in the year 2012 with their headquarter based in Abuja, Nigeria. their team is a group of highly-trained, skilled and dedicated professionals who have comprehensive experience in working in various environments. They service both domestic households and commercial premises and they take pride in tailoring cleaning services to meet the needs of our clients. There most important focus is customer satisfaction therefore Diamond Shine prioritize in making their feedback an important factor in our company’s operation.
Diamond Shine
Our
Objectives
- Improve brand equity and online reach through compelling design
- Improve overall site architecture and navigation to enable easier browsing and a stronger experience
- Increase overall trust and online credibility through an improved content experience
- Drive opportunity to fuel business growth through improved company storytelling
- Implement a fully responsive website backed by WordPress CMS
PHASE 1
PROTOTYPING
Diamond Shine provides indispensable Domestic and commercial cleaning services including services to high-level government organizations and commercial companies in Nigeria. Unfortunately, their site was outdated and copy-heavy, burying pertinent information behind numerous clicks and PDF documents. It didn’t represent their polished, professional work.
Our approach to the website redesign focused on a clean information architecture and content strategy. A top priority was to provide clearer high-level overviews of their services. We designed a deeper projects area to showcase their capabilities and client portfolio. We also wanted to bring out their engaging brand story. The new website structure would build out their company culture to help drive engagement.
PHASE 2
STYLE CONCEPTS
Diamond Shine came to us with an established logo and branding. We took their energetic colour and built out a palette that included soft earthy tones for balance. Part of the new website design was a complete update to their photography, to better reflect their company culture and to create an approachable, personable experience. Fresh, modern typography rounded out the new look.
PHASE 3
BRINGING IT ALL TOGETHER
The new Diamond Shine website is clean, modern, and reflects the high level of professional experience that clients can expect from working with their company. The new design evokes their care to provide a clean and conducive environment for their client while showcasing their business culture while highlighting the depth of their expertise with concise content and smooth navigation. The new projects area provides a more engaging testament to their credibility while driving SEO goals.
